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| Amazon has announced Prime Day 2026 deals with discounts on smartphones, TVs, laptops, home appliances and Alexa devices, along with bank offers, exchange benefits and new product launches. |
Amazon has announced the key offers for its Prime Day 2026 sale in India. The three-day shopping event will begin at 12:00 am on July 4 and continue until 11:59 pm on July 6. The company says Prime members will get access to deals across smartphones, laptops, TVs, home appliances, fashion, grocery and Alexa-enabled devices, along with launches from more than 500 brands.
As part of its 10th anniversary celebrations for Prime in India, Amazon is also offering a Rs 500 discount on the annual Prime membership, bringing its price down to Rs 999 for new members. The Shopping Edition starts at Rs 299 per year, while Prime Lite is priced at Rs 599 per year.
Smartphone offers
Amazon has confirmed discounts on several premium and mid-range smartphones. The Samsung Galaxy S25 Ultra will be available from Rs 84,999, which includes a Rs 15,000 discount,along with a nine-month no-cost EMI option. The OnePlus 13 will start at Rs 49,999, while the company has also teased offers on the iPhone 17 series.The sale will also include new smartphone launches such as the Samsung Galaxy M47 and OnePlus N6. Amazon says customers can expect up to 40% off on smartphones and accessories, along with exchange benefits of up to Rs 66,000, instant bank discounts and up to 12 months of no-cost EMI. Other devices highlighted by the company include the OnePlus Nord 6, Redmi A7 Pro 5G, iQOO 15R, OnePlus Nord Buds 4 Pro and Samsung Galaxy Buds4 Pro.
Deals across electronics
Prime Day will bring discounts across multiple electronics categories. The iPad Air M3 will start at Rs 54,999 with an additional instant bank discount of up to Rs 3,000. In the TV category, the Sony Bravia 2 55-inch model will be available from Rs 52,999, while the TCL QLED TV will start at Rs 38,999.Amazon has also announced up to 80% off on electronics, accessories, wearables and headphones, up to 40% off on laptops and tablets, and up to 65% off on smart TVs. Home appliances such as refrigerators, washing machines, air conditioners, microwaves and chimneys will receive discounts of up to 65%, with exchange offers, bank discounts and no-cost EMI options available on select products.
Fashion, grocery and Alexa devices
The company has also announced discounts across fashion, beauty and everyday essentials. Shoppers can expect up to 65% off on apparel, up to 60% off on beauty products, and offers on footwear, luggage, watches and jewellery. Daily essentials, grocery items, baby care and pet care products will also be available at discounted prices.Amazon's own smart devices are part of the sale as well. The Echo Dot (5th Generation) will be available at Rs 3,999, Echo Pop at Rs 2,949 and Echo (4th Generation) at Rs 5,000. Fire TV streaming devices and Fire TV-powered smart TVs will also receive discounts during the event.
Customers paying with eligible SBI debit and credit cards, Axis Bank credit cards and EMI transactions can receive up to 10% instant discounts. Prime members using the Amazon Pay ICICI Bank Credit Card will continue to receive unlimited 5% cashback on eligible purchases. Amazon will also offer AI-powered shopping features such as Rufus, Lens AI, AI Review Highlights and Quick View to help customers discover and compare products during the sale.
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